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Research Bites: The Site Search Wake-Up Call Higher Ed Can’t Ignore

Half of higher ed teams say their site search frustrates users–despite ranking it a top priority. See why this gap matters and what to do about it....

Research Bites: The Website Experience Gap That’s Holding Higher Ed Back

93% of higher ed pros say better websites drive student success–but only 19% deliver great experiences today. Explore the gap in our latest research bite....

How TCU Transformed Site Search to Meet the Needs of Today’s Students, and Why It Matters for Higher Ed Marketers

In higher education, every touchpoint with prospective and current students matters. For Texas Christian University (TCU), the realization that their website search function was more than just a utility, and that...

Empowering Student Success: Insights from Bridgewater State University’s Site Search Transformation

Our recent webinar with Bridgewater State University covered the transformative power of site search for higher education....

The Rise of AI Slop: How Low-Quality AI-Generated Content Is Wreaking Havoc on Information Discovery

Content created at scale by artificial intelligence – also known as “AI slop” – is flooding the internet, denting user trust and information discoverability....

Top 3 Takeaways from HighEdWeb 2024

Get a firsthand look at learnings and trends from HighEdWeb 2024 as recapped by Sam Mazzaferro, Account Executive and higher education expert at SearchStax....

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Articles Talking About

Higher Education

Research Bites: The Site Search Wake-Up Call Higher Ed Can’t Ignore

Research Bites: The Website Experience Gap That’s Holding Higher Ed Back

How TCU Transformed Site Search to Meet the Needs of Today’s Students, and Why It Matters for Higher Ed Marketers

Empowering Student Success: Insights from Bridgewater State University’s Site Search Transformation

The Rise of AI Slop: How Low-Quality AI-Generated Content Is Wreaking Havoc on Information Discovery

Top 3 Takeaways from HighEdWeb 2024

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